Privacy Statement

The Little Black Book Pte Ltd (“TLBB” or “we”) provides this website and is the controller of your Personal Data.

1. General

When you visit our website or send us an enquiry we may collect information that is related to you as an identified or identifiable natural person (“Personal Data“). Examples for Personal Data are

  • IP Address
  • Name and Address
  • E-Mail-address
  • Location Data

To safeguard your Personal Data, all electronic storage and transmission of Personal Data is secured with appropriate security technologies.

This site may contain links to sites whose data protection and privacy practices may differ from ours. We are not responsible for the content and privacy practices of these other websites and encourage you to consult the privacy notices of those sites.

Please contact The Little Black Book Pte Ltd:
(a) for any enquires or feedback on our data protection policies and procedures;
(b) if you require more information on or access to the data which you have earlier provided to us.

2. Personal Data we process

2.1 Our Website

When you are visiting our website, your browser provides us with data that is necessary to display the website. This data includes your: IP address; date and time of browser request; GMT difference; exact page visited; HTTP status code; amount of transferred data; referrer URL; browser type, version and language; operating system and interface; screen resolution; language settings. We have legitimate interests in processing this data in order to guarantee the stability and safety of our website. We might also use cookies for this purpose.

2.2 Contact us / Provide Feedback

We may obtain your Personal Data when you contact us or provide feedback. We will process your name, e-mail-address and any other Personal Data you send us based on our legitimate interests in order to respond to you and to ensure the proper functioning and development of our website.

2.3 Social Media

If you choose to follow us at social networks or public forum accounts (such as Instagram, Facebook, LinkedIn or Twitter), you may provide us or allow your social network to provide us with information from your social network or public forum accounts. This data may include your public profile information, e-mail address and friends list on such public forums and/or social networks.

2.4 Email Consent Forms

If you have filled in our online forms, you have opted in to send us Personal Data (such as name, e-mail address, company name, your website, business name and industry). We will process this data for the purpose of sending relevant news and updates to you.

3. Storage Duration

The Personal Data we collect is stored so long as the data is still required for the purposes mentioned in Section 2.

4. Your Rights

Regarding the processing of your Personal Data you have the following rights:

  • the right to require (i) information whether your Personal Data is retained and (ii) access to and/or (iii) duplicates of the Personal Data retained free of charge;
  • the right to request proper rectification and, if compatible with the purpose of processing, completion of your Personal Data;
  • in justified cases the right to request removal of your Personal Data or restriction of processing;
  • where processing of your Personal Data is either based on your consent or necessary for the performance of a contract with you and processing is carried out by automated means, the right to receive the Personal Data you have provided in a structured, commonly used and machine-readable format or to have your Personal Data transmitted directly to another company, where technically feasible (data portability);
  • where the processing of your Personal Data is based on your consent, the right to withdraw your consent at any time without impact to data processing activities that have taken place before such withdrawal or to any other existing legal justification of the processing activity in question;
  • the right not to be subject to any automatic individual decisions which produces legal effects on you or similarly significantly affects you and
  • the right to take legal actions in relation to any breach of your rights regarding the processing of the Personal Data, as well as to lodge complaints before the competent data protection regulators.

To exercise these rights please send us an e-mail at the following email address:

As far as we process your Personal Data on the basis of our legitimate interests, you may object to processing at any time. You may find the detailed description of our processing activities and the legal basis in the section above. If you object, we will no longer process your Personal Data unless there are compelling and prevailing legitimate grounds for the processing or the data is necessary for the establishment, exercise or defence of legal claims. Please note that the processing of your Personal Data may involve marketing activities as described above. If you do not want that we process your Personal Information for direct marketing activities, you can object free of charge at any time via e-mail at:

5. Cookie Usage

We use cookies across our website to enhance your user experience. Please continue reading for a detailed explanation on the kind of cookies we use and how they work.

5.1 What is the function of the cookies that our website uses?

The cookies are utilised to analyse how visitors use our websites and to monitor website performance. This allows us to provide a better user experience by customising our offerings and quickly identifying and fixing any issues that arise. For example, we might use performance cookies to keep track of which pages are most popular. We might also use cookies to highlight articles that we think will be of interest to you based on your usage of the website.

5.2 Cookies on our website

Strictly necessary and functionality cookies:

Google Analytics and Adobe Analytics – TLBB uses Google Analytics and Adobe Analytics to analyse users’ behaviour and interaction on our website. Your web browser automatically sends certain information to Google Analytics and Adobe Analytics. For more information on the analytics cookies, please refer to

Google Analytics cookies are valid for up to two years, or unless the user clears their cookies. To opt-out from Google Analytics tracking, please refer to

5.3 How to disable cookies

If you would like to enable or disable our cookies, please follow the instructions below:

(a) Google Chrome

  • Click the wrench icon on the browser toolbar
  • Select Settings
  • Click ‘Show advanced settings’
  • In the “Privacy” section, click the ‘Content settings’ button
  • To enable cookies in the “Cookies” section, pick ‘Allow local data to be set’, this will enable both first-party and third-party cookies. To allow only first-party cookies pick ‘Block all third-party cookies without exception’
  • To disable cookies, in the “Cookies” section, pick ‘Block sites from setting any data’
  • For more information on other cookie settings offered in Chrome, refer to the following page from Google

(b) Microsoft Internet Explorer 6.0, 7.0, 8.0

  • Click on ‘Tools’ at the top of your browser window and select ‘Internet Options’
  • In the options window, navigate to the ‘Privacy’ tab
  • To enable cookies: Set the slider to ‘Medium’ or below
  • To disable cookies: Move the slider to the top to block all cookies
  • For more information on other cookie settings offered in Internet Explorer, refer to the following page from Microsoft

(c) Mozilla Firefox

  • Click on ‘Tools’ at the browser menu and select ‘Options’
  • Select the Privacy panel
  • To enable cookies: Check ‘Accept cookies for sites’
  • To disable cookies: Uncheck ‘Accept cookies for sites’
  • For more information on other cookie settings offered in Mozilla, refer to the following page from Mozilla

(d) Opera

  • Click on ‘Setting’ at the browser menu and select ‘Settings’
  • Select ‘Quick Preferences’
  • To enable cookies: check “Enable Cookies”
  • To disable cookies: uncheck “Enable Cookies”
  • For more information on other cookie settings offered in Opera, refer to the following page from Opera Software

(e) Safari on OSX

  • Click on ‘Safari’ at the menu bar and select the ‘Preferences’ option
  • Click on ‘Security’
  • To enable cookies: In the ‘Accept cookies’ section select ‘Only from site you navigate to’
  • To disable cookies: In the ‘Accept cookies’ section select ‘Never’
  • For more information on other cookie settings offered in Safari, refer to the following page from Apple

6. Contact

Questions, comments and requests regarding this Privacy Statement are welcomed and can be addressed to